About Our Store home


Family business on a mission to make your Family's life easy and Comfortable.

Our family business has been in the market since 1966 as an apparel manufacturer and wholesaler. However, seeing the colossal quality gap in the Egyptian undergarments market prompted us to diversify our business by entering the market as a retailer. Our goal is to fill the quality gap and make a difference in your everyday life through providing comfortable and quality clothing.